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  "path": "/media-buying/ad-tech-briefing-agentic-ai-interoperability-and-control-dominate-cannes-lions-announcements/?utm_campaign=digidaydis&utm_medium=rss&utm_source=general-rss",
  "publishedAt": "2026-06-23T04:01:00.000Z",
  "site": "https://digiday.com",
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  "textContent": "All the Cannes-related ad tech announcements you’ll need to appear informed.",
  "title": "Ad Tech Briefing: Agentic AI, interoperability and control dominate Cannes Lions announcements"
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