Critical Hit-flavor ice cream and Mimic containers among the sweet adventures waiting at Baskin-Robbins. Generally speaking, customers wouldn’t be happy to see slimes at the restaurants and sweets shops they visit. But just like your kindergarten teacher told you, capitalization is important, and so the appearance of Slimes at Baskin-Robbins Japan is a cause for […]

One flavor still rules the nation. For the last five years, Baskin-Robbins Japan (colloquially known as “31”) has been holding an annual Flavor Election that petitions fans of its ice cream to vote for their top flavors to discover the nation’s favorite. Out of a possible 1,400 original flavors that could have been potentially chosen […]

A company's move to a different corner could provide new opportunities.

Baskin-Robbins has revealed that it will launch a _Super Mario Galaxy_ collaboration theme in April 2026. Ice cream flavors and packages themed after the game will be temporarily available throughout the same month its movie adaptation launches worldwide.

The primary highlight of this crossover will be the Cotton Fruit Galaxy flavor, which will have cotton candy-flavored ice cream layered with…