The Crumlin native and League of Ireland ace took the call from Stephen Bradley, who was serving as a pundit on RTE, after Cape Verde managed a draw against Saudi Arabia, which secured them a second-place finish in Group H.
The Crumlin native and League of Ireland ace took the call from Stephen Bradley, who was serving as a pundit on RTE, after Cape Verde managed a draw against Saudi Arabia, which secured them a second-place finish in Group H.
Most eyes will be firmly fixed on the pitch as the World Cup enters the knockout phase next week. But for the discerning observer, there is another contest playing out in the background: what are the sponsors up to? With marketing and sponsorship deals related to the World Cup reported to generate between $2.5bn and [...]
Ray Houghton will make his first visit to the scene of his 1994 World Cup winner against Italy when he co-commentates on England v Panama.
With the US experiencing football fever Alistair Watkins argues that we have seen this before, with sport following in the footsteps of film and music When people think about European culture making its mark in the United States, they tend to think of music, film and television. From The Beatles to Harry Potter and One [...]
The Ireland striker is still recovering from ankle surgery and is unlikely to be back for pre-season training with Premier League side Brighton.
An England win against Panama at the World Cup on Saturday could lead to an extra £150m in consumer spending, while fans are expected to fork out an extra £22m in pubs across the country this weekend. England are top of Group L, level on points with Ghana, ahead of Saturday’s final match of the [...]
Lee Grace will be in League of Ireland action on Friday night before racing home to watch his teammate in Cape Verde’s clash with Saudi Arabia.
The Shamrock Rovers captain will line out for Cape Verde in their final group stage game against Saudi Arabia.
The Fifa World Cup brand has grown in value to over $5bn after more than trebling in value in recent years, according to a new industry report. Consultancy Brand Finance estimates the World Cup brand is now worth $5.2bn (£4bn) – a 244 per cent increase on its value when the 2010 tournament was held [...]
Millions of football fans all over the planet are tuning in to the biggest ever World Cup.
This World Cup, now well under way, has been dominated not only by the action on the pitch but how much brands are spending off it. An estimated $10bn is being splurged by some of the world’s most recognisable organisations on adverts and campaigns, while some firms are milking the World Cup for free advertising [...]
The League of Ireland champions were trailing when Stephen Bradley made a quadruple substitution that helped turn things around.
The GOAT (Greatest Of All Time) conversation has been settled, it seems, and it’s bad news for Cristiano Ronaldo.
The Shamrock Rovers defender has emerged as one of the biggest stories of the World Cup.
With England travelling around the United States for their Fifa World Cup Group L matches, Matt Hardy asks experts about what makes them so special. England’s opening victory at this year’s Fifa World Cup came in an incredible indoor stadium in Texas. The AT&T Stadium, known for the next six weeks as the Dallas Stadium, [...]
Enda Stevens will cheer on teammate Pico Lopes once again when Cape Verde take on Uruguay on Sunday night.
With League of Ireland and European games set to come thick and fast, the Cape Verde will be straight back into first-team action.
The 2026 World Cup is the first AI-shaped major sports event and will change football fandom forever. Jon Williams outlines what sponsors, broadcasters and brands need to do about it. Football, like the creative advertising business I work in, thinks the biggest gains from AI are operational – speed, efficiency, and more. They’re not. AI’s [...]
Kerry and Armagh is Argentina versus France, but on a weekend RTE will screen 12 World Cup games it is lunacy that it is not on free-to-air TV
Roy Keane has slammed England WAGs for wearing World Cup jerseys with their partners' surnames on the back, with the Manchester United legend left fuming during The Overlap podcast
Roy Keane is working as a pundit on ITV's World Cup coverage
Lionel Messi, Kylian Mbappe, Erling Haaland and Harry Kane have gotten their World Cup campaigns off to a flyer.
England are being asked to win the World Cup, yes, but the absurdity is that they are required to do so much more in the process, both commercially and politically, writes Ed Warner. And so they’ve begun. Our boys, Tom’s 26. Their world is in motion, three lions on their shirts, out to erase 60 [...]
Ads during hydration breaks at the Fifa World Cup final could cost more than a Super Bowl commercial, according to one of the world’s biggest advertising groups. This year’s World Cup in North America and Mexico has introduced a drinks break during each half of football, effectively cutting the game into quarters, like many US [...]
England have picked Kansas City as their home from home at the 2026 World Cup, along with three other teams, despite not having any games there. So why has the Taylor Swift-linked midwest become “base camp capital”? Kansas City’s recent contribution to sports discourse has been dominated by the Chiefs’ three Super Bowl wins in [...]
Lionel Messi made history in Argentina's win over Algeria
England have turned to a British hot water bottle maker for help coping with the extreme World Cup heat ahead of their tournament opener against Croatia in Dallas tonight. High temperatures are expected to be a defining feature of this tournament – with dangerous conditions possible in 14 of the 16 host cities – and, [...]
Tournament outsiders Norway have attracted twice as many bets on them to win the 2026 World Cup as England, surprising new data has revealed. Ahead of England’s first match of the tournament, against Croatia tonight in Dallas, Thomas Tuchel’s team have attracted five per cent of all betting tickets handled by Sportradar on behalf of [...]
The Cape Verde defender’s transformation from bank teller to World Cup star features in Stephen Bradley’s letter.
The League of Ireland star was one of Cape Verde’s most impressive players on their World Cup debut.