Salesforce ramps up AI spending Marc Benioff has revealed that Salesforce plans to significantly scale its AI spending with Anthropic in 2026.

Every CIO would love a single metric that explains whether their spend on agentic software is paying off and gives them a clean story to tell the board when it’s time to move pilots to production or when renewal rolls around.

Salesforce is pitching its new Agentic Work Unit (AWU) metric as a measure that can help tell that story. In its current form, though, it reads more like a sales slide or a…

The future of customer support isn't about choosing between humans or AI. This is what the scare tactics want you to believe. In fact, it's about combining the best of both to create experiences that would have seemed like pure science fiction just a few years ago.