The film aims to build-up to the tournament through the physical language of fandom, to elevate everyday artefacts, such as scarves or flags, into cinematic storytelling devices
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The BBC said it intends to employ interactive technology, new digital-first shows and immersive VR experiences following every England and Scotland match
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With reach across linear and digital platforms, public service media organisations consistently outperformed their typical market shares, dominating national viewing charts throughout the continent
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