It’s a critical hit! The hit role-playing video game franchise Dragon Quest is celebrating its 40th anniversary this year, and one way they’re marking the occasion is by teaming up with Rohto Pharmaceutical. These two brands have teamed up in the past to release versions of Rohto Z! eyedrops in containers that resemble the game’s […]

To fight scalpers, the Pokémon Company will use Japan's My Number national ID to verify buyers of its 30th-anniversary cards. Most Japanese fans are cheering.

Hopefully new policies will keep Chiikawa figures out of scalpers’ hands so they can find their ways to fans instead. McDonald’s Japan is getting ready to release its Chiikawa Happy Meals this week, featuring figures of the cast of the quirkily cute anime/character merch franchise dressed up in the burger chain’s uniforms. As a matter […]