New Samyang/Schneider FE lens is coming on June 25: Is it the new 28-135mm f/2.8 or 60-180mm f/2.8?

Samyang is officially teasing the lens of a new lens that is “Lighter. Faster.Closer”. Back in March Phototrend had a chat with a Samyang manager where they discussed those possible new lenses: 20-50mm f/2 FE AF lens: It is reportedly still at an early stage of development, and its launch would not be expected before…

The post New Samyang/Schneider FE lens is coming on June 25: Is it the new…

Sony Is (Probably) Never Making a Medium Format Camera

There has been chatter about Sony making its own medium format camera system for about as long as Sony has made image sensors for other brands' medium format cameras. Sony's recent reveal of the 65mm-format Rialto 65 image sensor block for Venice 2 cinema cameras has only strengthened these rumors. However, the speculation is pipe dreaming, at best.

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Sony registered a fixed lens compact camera in Indonesia: Is it the new RX100VIII?

Sony registered a new camera in Indonesia. However, a few days later, the registration was removed (and I don’t know why this happened). The camera carried the code “WW308784” and was classified in the “Digital Camera” category. This suggests it is a fixed-lens model, as Sony E-mount cameras are always registered under the “Interchangeable Lens…

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Next Sony camera to be announced uses the Sony NPFZ100 and not the new NP-SA100 battery!

Last month E8M reported that Sony has two more Sony cameras registered in China. One is a a FX model (likely FX3 successor) and one is an entry-mid level model. Could be a ZV, RX or and APS-C E-mount camera. The latest info found inside the official registration is that this last model uses the…

The post Next Sony camera to be announced uses the Sony NPFZ100 and not the new NP-SA100 battery!…

Rumors about a new Sony camera with dual processor and global shutter: FX3II?

I am near certain the new Sony FX3II is coming before end of the summer. But I still have no reliable specs to share. A new source claims to have had a chat with a Sony manager and says that the camera has a new dual processor and global shutter. If the rumor is true…

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SONY is working on a new display technology for its Alpha cameras after 2026’Q3 ?

Comparison between (a) LCD display with LED BLU and (b) FSC LCD display with OLED BLU. I got this message from an anonymous source. Posting it because it sounds curious and maybe some of the tech experts reading SAR can tell us more about this technology: SONY is working on a new display technology for…

The post SONY is working on a new display technology for its Alpha cameras after 2026’Q3 ?…

New leaked image of the Sony A7rVII side shows it has dual USB-C

Dual USB-C just like on this new camera! Rumored Sony A7rVI specs: Around 67 Megapixel fully stacked sensor 30fps 16 stops at low iso mechanical shutter. 4k60 in FF (no crop), 4k12’p pre-capture New body design New menu layout New 2600mAh battery (NP-SA100) for $120. Best EVF ever on any digital camera Very similar Sony…

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POLL: Will you buy the new Sony A7rVI ?

Sony A7rVI at BHphoto, Amazon, Adorama, FotoKoch, FotoErhardt, Calumet, Clifton, WexUK Sony 100-400mm f/4.5 GM at BHphoto, Amazon, Adorama, Fotokoch, FotoErhardt, Calumet, Clifton, WexUK Rumored Sony A7rVI specs: Around 67 Megapixel fully stacked sensor 30fps pre-capture New body design New menu layout New batteries Best EVF ever on any digital camera Very similar Sony A1II…

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New leaked Sony A7rVI images!

Reminder: In Germany you can preorder the camera now at FotoErhardt, FotoKoch, Calumet. Here are newly leaked images of the Sony A7rVI. Let me know in the comment system what new things you spot…Some are easy to see light that new light button ;) Some more confirmed info: 4k 60p fullframe (no crop) video 4k120p…

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Exclusive: First leaked image of the Sony A7rVI

This is the first leaked image of the Sony A7rVI. It has been sent to me by an anonymous source (thanks). All I can find at first glance is that on the mode dial the custom option “3” has been removed and replaced by a “*”. And tally light is new. Let me know in…

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Laowa has officially announced three new products will be displayed next week including a 24-50mm f/2.8 FE lens

Laowa has officially announced it will be display new lenses at the Beijing PE Photography Show: New zoom AF lens wide angle AF lens Macro AF lens All coming as E and Z mount versions. Laowa once displayed a 24-50mm f/2.8 FE zoom so maybe that’s the one we will get? – via Weibo

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Sony A7rVI also bests the Sony A1II EVF

The current Sony A1II has a 9.44m-Dot EVF with 240 fps Refresh Rate. According to one source the new Sony A7rVI also bests that! He didn’t share exact specs but in his own personal time with the A7rVI he felt the EVF has been improved. This should make it the camera with the best EVF…

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Sony launches the official Sony A7rVI teaser!!!

Sony made it official: May 13th, 9:30 EDT / 14:30 BST / 22:30 JST they will announce the next “R” camera. Thanks to our sources we can already tell you exactly what’s coming: Sony A7rVI at BHphoto, Amazon, Adorama, Fotokoch, FotoErhardt, Calumet, Clifton, WexUK Sony 100-400mm f/4.5 GM at BHphoto, Amazon, Adorama, Fotokoch, FotoErhardt, Calumet,…

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Confirmed: Viltrox will soon announce the new 35mm f/1.4 FE lens

On Weibo it’s reported: Viltrox’s new AF 35mm F1.4 Pro full-frame lens will officially debut at the Beijing PE Photography Exhibition. Belonging to Viltrox’s Pro series of full-frame autofocus lenses, it will be the first to appear in a Sony E-mount version. This lens is also available in Nikon Z mount. It completes the series…

The post Confirmed: Viltrox will soon announce the new 35mm f/1.4 FE…

Additional Sony 100-400mm f/4.5 GM lens info

A source told me this about the new Sony 100-400mm f/4.5 GM lens: As light, if not lighter than my Sony 300 f/2.8 with 1.4 tele attached Similar in length to my above lens (I held mine up against it), bit thickness similar to the 400 f/2.8, Zoom ring is large, 3.5-4” in length Lens…

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Big news: Sony A7rVI is a Sony A1II killer with 67MP fully stacked sensor and 5000 Euro/Dollars!

May 13 BIG BANG! First of all, I am now 100% certain that the Sony A7rVI and the 100–400mm f/4.5 GM lens will be announced on May 13 at 3 PM London time. I will be live blogging here and on my YouTube channel (subscribe), and I kindly invite you to preorder the gear as…

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Allegedly Sony managers at the NAB show told some visitors to wait for the Sony FX3II

Many readers here are still waiting for Sony to finally release a proper updated FX3 II. I haven’t received any information yet that this camera will be announced within the next one to two months. But apparently, some Sony managers are ‘hinting’ at something. This is a story I just received: Spoke with a Sony…

The post Allegedly Sony managers at the NAB show told some visitors to wait for the…

Sony A7rVI and 100-400mm GM lens to be announced on May 13?

I got some hints from sources that Sony could announce the new gear this on May 13. Now in the USA Alphauniverse is promoting this event for May14/15. Seems like we are REALLY close to get the new Sony A7rVI (67MP, new body) and 100-400mm f/4.5 (internal zoom and 50-150mm GM price).

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Here is the first leaked image of the new Sony 100-400mm f/4.5 GM lens!

This is the first leaked image of the new Sony 100-400mm f/4.5 GM lens that will be announced along the Sony A7VI in May. Kn Known Specs: internal zoom length similar to the FE 200-600mm G pricing comparable to the FE 50-150mm F2 GM The A7rVI has a new 67MP sensor and new body! Hope…

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Two new Sony cameras registered in China! Probably the new FX3II and a new RX100 camera?

Big news folks! On April 24 two new Sony cameras got registered in China and we now have a total of three registered cameras that Sony will announce within the next 2-3 months! Model Code Connectivity ID Reference Date Company ILCE-7RM6 WW847606 5.1/2.4GHz / Bluetooth (Wi-Fi 6) 26/99MW70054 2026-2259 2026-02-04 Japan Sony Corporation ILME-FX* WW679475…

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New info about the 100-400mm f/4.5 GM: internal zoom and higher price!

The current 100-400mm GM has extending zoom How2fly added some more info confirming the info I shared that this is going to be f/4.5 and not f/4.0 Updates on the Sony FE 100-400mm F4.5 GM II (not F4): internal zoom length similar to the FE 200-600mm G pricing comparable to the FE 50-150mm F2 GM…

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Holy Moly!!! Sigma will announce a new 65mm Full Frame lens in September that’s FASTER than f/1.2

Reliable leaker How2Fly just wrote this: Sigma is set to release a 65mm ultra-fast aperture autofocus lens in September. Hint: faster than F1.2 So it must be a 65mm E/L lens with an aperture of at least f/1.0. Just imagine that! I really love the idea of a bokeh monster like that. What do you…

The post Holy Moly!!! Sigma will announce a new 65mm Full Frame lens in September that’s FASTER than…

First images of the new Viltrox AF 35mm f/1.2 LAB FE with NO LCD screen

On the left you see the current Viltrox 35mm f/1.2 FE lens and on the right the upcoming version without LCD screen. Viltrox intends to offer both options for the time being. A nice addition are also the aperture marks. I like the NON screen version more.

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New Typoch 24-50mm f/2.8 info

There is a new leaked press text I google trans Product Introduction: Thypoch’s full-frame autofocus constant F2.8 large-aperture zoom lens is available in E/Z/L mounts. It emphasizes portability, high image quality, and strong autofocus, precisely filling a gap in the domestic autofocus lens market. Key Highlights: High Image Quality: Center/Edge Resolution is close to or…

The post New Typoch…

Wild rumors about a new Sony 200mm GM lens…

I got a totally wild rumor about a possible new Sony 200mm GM lens. It would compete with the Sigma 200mm f/2.0 and the Laowa 200mm f/2.0. The new source didn’t tell me what aperture this lens has. I am skeptical about this but I hope trusted sources can give me some feedback through the…

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