A new style of Japanese dessert revolutionises convenience store sweets, but it comes with a safety warning. You’ll find a lot of matcha lattes in Japan, but over at 7-Eleven you’ll find one that comes with a risk of choking. It’s a drink so hazardous it comes with a safety warning, and it’s all due […]

Japanese convenience store food, like you’ve never seen it before. If you’re looking for value-for-money on your next convenience store run, then Lawson is the place to go right now, because the chain is holding a special “Super Happy Too Much! Challenge” campaign, where select products are being upsized for free. This is the second […]

The store will take over the former 7-Eleven spot.

The new convenience store’s debut is set for late July

Trendy Korean snacks get a convenience store makeover, but is it a good thing? Last year, 7-Eleven showcased some of Korea’s most famous food in a special limited-time campaign, and it proved to be so popular that Korean cuisine is back in the spotlight again, with a series called “Mashisso! Korea’s Top Recommended Gourmet Picks”. This […]

A new limited-edition drink you can’t even get at Starbucks. Competition is fierce amongst Japan’s top three convenience store chains, 7-Eleven, Family Mart and Lawson, but right now 7-Eleven is edging ahead of the competition with a new tie-up Starbucks drink that you can’t get anywhere else, not even at Starbucks. Called Fruity Cheers Torori, […]

At this Japanese convenience store chain, big is an understatement. It’s been a great few months for convenience store fans in Japan, with chains like 7-Eleven and Lawson upsizing a number of their products with special limited-time campaigns. ▼ Now, Family Mart is bringing joy to its customers with a “Giant All-Star Festival“. With 14 […]

Super Happy! Challenge gives us two unforgettable products that deserve a place in convenience store history. If you’re hungry and in the mood to try convenience store food, Lawson is the place to go right now as the chain is currently upsizing some of its most popular products for free. ▼ Popular items in the […]

An even more convenient way to get ice cream. Whenever someone from overseas raves about Japanese convenience stores, they’re usually talking about the big three – 7-Eleven, Family Mart, and Lawson. ▼ However, there’s another well-known chain that’s often overlooked: Ministop. Despite being well-known, Ministop reported a net loss of 5.6 billion yen (US$35 million) […]

Japanese konbini blends into a setting that inspired Studio Ghibli. Japanese convenience stores are known for their bright lights and stand-out signage, but in a country filled with traditional landscapes, these features can sometimes be at odds with their surroundings. That’s certainly the case at Dogo Onsen in Matsuyama City, Ehime Prefecture, where you’ll find […]

Japan’s trend for soft, chewy bread just got even more intense. Family Mart has built up a big fanbase with its popular “Famimaru Bakery” line of baked goods, and this month, there are three new additions bringing textural sensation to the range. Called “Cho Mocchiri Pan” (“Super Chewy Bread“), this new collection takes Japan’s trend […]

Limited-edition release is quickly attracting attention online. In Japan, the difference between the syllables “gu” and “ga” are incredibly important in the culinary world, specifically when they follow the word “hanba“. If you were to request a “hanbagu“, for instance, you would receive a hamburg, which is a patty of ground beef, usually slathered in […]

In addition to selling delectable cat-themed sweets, the convenience store chain wants to increase cat adoptions and pet food donations. Family Mart has celebrated Japan’s Cat Day (February 22) since 2022 with all kinds of adorable, feline-themed snacks and a tongue-in-cheek name change to “Family Nyart” (nya meaning “meow” in Japanese). The now-annual campaign has […]

Convenience store chain wants us to bite into paw pads and cat tails in this limited-edition 17-piece collection. In Japan, cats are held in such high regard that they even have their own day dedicated to them, with 22 February known as Cat Day, due to the way the numbers “ni ni ni” (“two, two, […]